A company’s branding is a public display of its values. From a logo to a colour palette, how a company visually presents itself is what sticks in a consumer’s mind, and this presentation is intrinsically linked to its reputation. Consider some companies that really stick with you – the chances are their visual identity comes to mind when you think of them. Being branding specialists ourselves, we’re always on the lookout for truly memorable branding, whether it’s from newly e

HOW AI CAN HELP YOUR MARKETING DEPARTMENT Artificial intelligence (AI) is being used by all kinds of companies to anticipate consumer behaviour and market trends, as well as being used to bolster marketing efforts. More and more, companies are employing AI marketing campaigns to get to the root of what their target market wants from them, and to project their message in the most efficient way possible. This article is looking at just some of the ways that AI can be integrated

Website design trends to expect in 2022 Websites have gone from purely informational centres to works of art in their own right, and each year there are new trends that indicate the design styles that are set to be most popular for the coming 12 months. At LVE THT HQ we make an effort to keep up to date with the trends of the industry, and we’ve collated our top picks for website design trends to expect in 2022, right here in this article. INCLUSIVITY Inclusivity is being pri

If you’re looking to start a business in 2022, that’s great! We’ve been there, and we know how exciting the initial process can be. However, there’s a lot to consider before taking the plunge and announcing your new venture to the world. After starting our own business from scratch, and helping others do the same with theirs, we’ve become familiar with the key things to know before getting started, and we want to share them with you. CEMENT YOUR ‘WHY’ Before you do anything,

How to use reverse planning to achieve your goals... It’s a new year, and now’s the time for making a plan for the next 12 months. January is often filled with well-meaning plans and big goals, but by the time spring comes around these have long been forgotten, and we’ve all slipped back into our normal routines. Unfortunately, this often results in setting the same goals the following January, wondering where you went wrong over the last year. This is where reverse planning

If you answered yes, then you should use us, LVE THT, to grow your business in 2022. With 2022 right around the corner, you might be planning to start your own business or you might be looking to expand the one you already have. This is where we come in. At LVE THT we’re creative and marketing specialists; we pride ourselves on knowing exactly what it takes to grow both new and established businesses. MARKETING EXPERTS We’re a team of creative digital experts, with nearly thr

INEXPENSIVE MARKET STRATEGIES Marketing is an essential tool in growing your business, but it can sometimes be costly. If you’re a small business owner just starting out, you may not feel that you have the budget to allow for extravagant or complex marketing strategies, but this doesn’t mean that you have to shelve marketing altogether. We’ve compiled a list of some inexpensive marketing strategies to help you get started, without compromising on your budget. USE SOCIAL MEDIA

Our favourite Christmas marketing campaigns from throughout the years Once bonfire night is over, Christmas advertising emerges in full force. Brands begin releasing their Christmas marketing campaigns, with adverts, social media content, events, and more for consumers to enjoy. Of course, a lot of this is to promote their products or services, but regardless of the underlying motives, you can’t help but feel uplifted by the campaigns. We’ve gone through the archives and have

Whether you love it or hate it, there’s no getting around the fact that social media is now a part of business. It’s an incredibly powerful tool when used correctly – you can reach and interact with your target market directly, it’s (largely) free marketing, you can keep up with your competition really easily via the platforms, and more. However, knowing where to begin with socials can be tricky. To help you get started, we’re sharing our top tips on the best ways to boost yo

Companies across the world are increasingly recognising the importance of prioritising visibility for those living with disabilities. This representation is a huge step forward in creating a world that is truly accessible and inclusive for everyone, and it’s something that we hope will only become more prominent with time. With this Friday – 3 December – being International Day of Persons with Disabilities, we thought this was the perfect time to spotlight some brands who are

Each week we publish articles on our blog, covering topics within the creative digital space that interest us and that we think will be of use to anyone visiting our site. However, we have yet to formally introduce ourselves via our blog. Whether you’re in the market for a new creative digital agency, or whether you’re just intrigued about who we are, this is the post for you. We want to get down who LVE THT is and what we can do for you in one convenient article – so here go

A solid brand identity is essential to success – without it, you’ll struggle to stand out from your competition. It’s so much more than a lo

To help you find your feet with maximising your online reach, we’ve done some research into when the best time to post is...

OUR FAVOURITE APPS TO HELP YOU MANAGE AND GROW YOUR BUSINESS There seems to be an app for everything nowadays – from food delivery to TV streaming, from social networking to workout trackers – and this is also true of business tools. You can manage your business pretty effectively from the palm of your hand thanks to apps that make accounting, project management, communication, and so many more areas of business, easier. There are countless apps out there to help you as you n

It can be really disheartening when a marketing campaign that you worked so hard on falls short of your expectations. Failure is inevitable

HOW BRANDS HAVE MARKED BLACK HISTORY MONTH 2021 In the UK, October is Black History Month, and we want to highlight some of the incredible ways that brands have marked the occasion – both now in October and back in February for America’s citizens. Last year we saw the resurgence of the Black Lives Matter movement following a chain of horrendous attacks on Black people in America, and it was a timely reminder to everyone who is fortunate enough not to be touched by racism in t

A brand is so much more than a logo or tagline; it’s a community. The brands that make people feel welcomed, that instil trust in people, and that form a positive emotional connection with people are the ones that earn loyal fan bases. Everything your company does or says contributes towards your brand image and at the end of the day, it’s not you who defines whether your brand is successful or not, it’s your audience that does. Having said that, there are some key points tha

It can be difficult to know whether you’re better off managing your marketing in-house or outsourcing the task to an agency. So many factors impact the end decision, from budget to creative control, from convenience to maintaining brand integrity. Ultimately, it all comes down to what you value as a company, and where you want your focus to be. We’re breaking down the pros and cons of in-house vs outsourced marketing in the hopes of helping you to make an easier decision. IN-

OUR TOP 5 TIPS FOR BETTER SEO If you want to generate organic traffic for your website, understanding how to tailor your content for SEO is crucial. SEO stands for search engine optimisation, and it’s the practice of making improvements to your digital content in order to boost your site’s search engine ranking and online traffic levels. If you’re looking for ways to improve your SEO strategy then this is the article for you; we’re breaking down our five top tips on the subje

No matter how good your digital content is, if it’s not accessible to a wide range of audiences, then it’s just not going to be effective.