#DigitalMarketing

Charlie McNeill Love

Apr 6, 2022
4 min

THE TYPES OF DIGITAL MAKETING WE USE ARE...

What are the different types of digital marketing? The ultimate goal of marketing is for a brand or company to connect with their audience in order to generate leads and sales. Where previously this connection will have been conducted via billboards, flyers, phone calls or other traditional – or, non-digital – forms of communication, now marketing has moved online. It makes sense given how digital our world now is, with smartphones, tablets, and even watches having access to

Charlie McNeill Love

Mar 30, 2022
4 min

RUNNING EMAIL MARKETING CAMPAIGNS? - READ THIS!

Sending out regular email campaigns is a hugely underrated form of marketing – in fact, it’s one of the most effective ways of reaching existing and potential customers. As such, it’s worth investing both time and resources into making sure that your email campaigns are as good as they can be, in order to maximise the potential that can be gained from them. At LVE THT we’re huge fans of email marketing, and it’s something that we encourage brands to do every day. One of the f

Olivia Eriksen

Mar 23, 2022
3 min

IS INFLUENCER MARKETING FOR YOU?

WHAT IS INFLUENCER MARKETING AND SHOULD YOU CONSIDER IT? Even just five years ago the word ‘influencer’ was foreign to most of us. It’s only in very recent years that the term has made its way into the general public’s vocabulary, and that being an influencer has become a legitimate and profitable career option. With influencers being so active on social media, and with social media being so prominent in a lot of brands’ marketing activity, it makes sense that influencer mark

Olivia Eriksen

Mar 16, 2022
3 min

BRANDING TRENDS TO EXPECT IN 2022

Creating memorable and effective branding is a tricky balance between staying true to your company vision and mission, and aligning with the popular trends of the moment. The last thing any brand wants to do is get lost in the noise and become forgotten due to a lack of relevance among its competitors, so staying on top of what trends are emerging is important. As branding specialists, we make it a point to stay abreast of changes to the industry, and trends to expect for the

Olivia Eriksen

Mar 8, 2022
4 min

WHAT A DAY TO ACKNOWLEDGE!

Today is International Women’s Day, and with this year’s theme being #BreakTheBias we thought now was the perfect time to spotlight some incredible women-led businesses that are trailblazers in their sectors. The female founders in this list are doing some incredible work, paving the way for women everywhere to follow in their footsteps. BUMBLE The dating app giant, Bumble, was created as a result of its founder, Whitney Wolfe Herd, being subject to gender-orientated online h

Olivia Eriksen

Mar 2, 2022
4 min

THE RIGHT EMAILS WILL HAVE A MASSIVE POSITIVE EFFECT ON YOUR BUSINESS GROWTH.

In our ever-evolving world, email has remained firm as a top mode of communication throughout the years. It’s due to this permanence that utilising email marketing in your business strategy just makes sense. And, with emails easily accessible on our phones these days, your audience is reachable almost 24/7. This article is looking at five ways that you can grow your business using email marketing, to help you get started. 1. PROMOTION OF PRODUCTS & SERVICES An email campaign

LVE THT

Feb 22, 2022
4 min

BUSINESS SET UP. NOW IT'S TIME FOR THESE NEXT STEPS...

If you’ve started a business recently, congratulations! However, starting is only half the task – you need to secure customers to ensure the

Olivia Eriksen

Feb 16, 2022
3 min

IT'S ESSENTIAL FOR YOUR BUSINESS'S GROWTH ONLINE. PERIOD.

WHY YOU SHOULD START A BLOG FOR YOU BUSINESS ASAP! With our world becoming increasingly digital, marketing has also made the move online. A large component of digital marketing, one that is integral to the success of a business, is blogging. No matter what industry your business is in, a blog can only help to build its online visibility and presence – studies have shown that websites with blogs receive more visits by as much as 55% than those without. In this article we’re br

LVE THT

Feb 9, 2022
4 min

PROBABLY SHOULD HAVE POSTED THIS ON A THURSDAY...

A company’s branding is a public display of its values. From a logo to a colour palette, how a company visually presents itself is what sticks in a consumer’s mind, and this presentation is intrinsically linked to its reputation. Consider some companies that really stick with you – the chances are their visual identity comes to mind when you think of them. Being branding specialists ourselves, we’re always on the lookout for truly memorable branding, whether it’s from newly e

LVE THT

Feb 3, 2022
3 min

Ai + MARKETING = 📈

HOW AI CAN HELP YOUR MARKETING DEPARTMENT Artificial intelligence (AI) is being used by all kinds of companies to anticipate consumer behaviour and market trends, as well as being used to bolster marketing efforts. More and more, companies are employing AI marketing campaigns to get to the root of what their target market wants from them, and to project their message in the most efficient way possible. This article is looking at just some of the ways that AI can be integrated

LVE THT

Jan 27, 2022
3 min

YOU PROBABLY NEED TO UPDATE YOUR WEBSITE...

Website design trends to expect in 2022 Websites have gone from purely informational centres to works of art in their own right, and each year there are new trends that indicate the design styles that are set to be most popular for the coming 12 months. At LVE THT HQ we make an effort to keep up to date with the trends of the industry, and we’ve collated our top picks for website design trends to expect in 2022, right here in this article. INCLUSIVITY Inclusivity is being pri

LVE THT

Jan 20, 2022
4 min

LOOKING TO START A BUSINESS? - READ THIS IMMEDIATELY!!

If you’re looking to start a business in 2022, that’s great! We’ve been there, and we know how exciting the initial process can be. However, there’s a lot to consider before taking the plunge and announcing your new venture to the world. After starting our own business from scratch, and helping others do the same with theirs, we’ve become familiar with the key things to know before getting started, and we want to share them with you. CEMENT YOUR ‘WHY’ Before you do anything,

LVE THT

Jan 12, 2022
3 min

GOING BACKWARDS CAN BE HUGELY BENEFICIAL FOR YOUR BUSINESS!

How to use reverse planning to achieve your goals... It’s a new year, and now’s the time for making a plan for the next 12 months. January is often filled with well-meaning plans and big goals, but by the time spring comes around these have long been forgotten, and we’ve all slipped back into our normal routines. Unfortunately, this often results in setting the same goals the following January, wondering where you went wrong over the last year. This is where reverse planning

Charlie McNeill Love

Dec 29, 2021
3 min

WANT TO SERIOUSLY GROW YOUR BUSINESS IN 2022?

If you answered yes, then you should use us, LVE THT, to grow your business in 2022. With 2022 right around the corner, you might be planning to start your own business or you might be looking to expand the one you already have. This is where we come in. At LVE THT we’re creative and marketing specialists; we pride ourselves on knowing exactly what it takes to grow both new and established businesses. MARKETING EXPERTS We’re a team of creative digital experts, with nearly thr

Olivia Eriksen

Dec 22, 2021
4 min

THAT PIECE OF MARKETING COST HOW MUCH?!

INEXPENSIVE MARKET STRATEGIES Marketing is an essential tool in growing your business, but it can sometimes be costly. If you’re a small business owner just starting out, you may not feel that you have the budget to allow for extravagant or complex marketing strategies, but this doesn’t mean that you have to shelve marketing altogether. We’ve compiled a list of some inexpensive marketing strategies to help you get started, without compromising on your budget. USE SOCIAL MEDIA

LVE THT

Dec 15, 2021
3 min

WELL, WE WEREN'T EXPECTING THAT FROM DUREX!

Our favourite Christmas marketing campaigns from throughout the years Once bonfire night is over, Christmas advertising emerges in full force. Brands begin releasing their Christmas marketing campaigns, with adverts, social media content, events, and more for consumers to enjoy. Of course, a lot of this is to promote their products or services, but regardless of the underlying motives, you can’t help but feel uplifted by the campaigns. We’ve gone through the archives and have

Olivia Eriksen

Dec 6, 2021
4 min

NEED TO GROW YOUR SOCIAL MEDIA AUDIENCE?

Whether you love it or hate it, there’s no getting around the fact that social media is now a part of business. It’s an incredibly powerful tool when used correctly – you can reach and interact with your target market directly, it’s (largely) free marketing, you can keep up with your competition really easily via the platforms, and more. However, knowing where to begin with socials can be tricky. To help you get started, we’re sharing our top tips on the best ways to boost yo

Olivia Eriksen

Dec 1, 2021
3 min

THIS FRIDAY IS SO IMPORTANT!

Companies across the world are increasingly recognising the importance of prioritising visibility for those living with disabilities. This representation is a huge step forward in creating a world that is truly accessible and inclusive for everyone, and it’s something that we hope will only become more prominent with time. With this Friday – 3 December – being International Day of Persons with Disabilities, we thought this was the perfect time to spotlight some brands who are

Charlie McNeill Love

Nov 26, 2021
4 min

WHO IS LVE THT?!

Each week we publish articles on our blog, covering topics within the creative digital space that interest us and that we think will be of use to anyone visiting our site. However, we have yet to formally introduce ourselves via our blog. Whether you’re in the market for a new creative digital agency, or whether you’re just intrigued about who we are, this is the post for you. We want to get down who LVE THT is and what we can do for you in one convenient article – so here go

Olivia Eriksen

Nov 17, 2021
4 min

STEP 1: KNOW WHO YOU ARE.

A solid brand identity is essential to success – without it, you’ll struggle to stand out from your competition. It’s so much more than a lo

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